talks

List of invited talks and academic conference presentations.

2024

  • "Exploring the Stars: Regulatory Fit from App Store Exploration", DIGIT workshop (Special Interest Group on Adoption and Diffusion of Information Technology), 2024 International Conference on Information Systems (ICIS), Bangkok, Thailand , December 14, 2024.
  • Invited talk on "Empirical Causal Studies in IS" at Institute of Information Management, National Yangming-Chiaotung University (NYCU), Hsinchu, Taiwan , October 16, 2024.
  • Invited talk on "Empirical Causal Studies in IS" at College of Management, National Sun Yat-Sen University (NSYSU), Kaoshung, Taiwan , May 20, 2024.
  • "Does Engagement Marketing Drive Sales Conversion? An Empirical Investigation of Marketing Strategies for Retail Operations Efficacy", 2024 AMA Winter Academic Conference, St. Pete Beach, Florida , February 23, 2024.

2023

  • Invited talk on "Empirical Causal Studies in IS" at College of Technology Management, National Tsing Hua University (NTHU), Hsinchu, Taiwan , November 29, 2023.
  • "Media Self-Regulation and Online Flaming on News Consumption Behavior", 2023 National Science and Technology Council (NSTC) IS Workshop on Emerging Topics in Digital Economy Services, Hsinchu, Taiwan , July 25, 2023.

2022

  • "Mobile Payment and In-Store Mobile Purchase Behavior", PACIS 2022 Information Systems Research (ISR) Author Development Workshop at National Taiwan University, Taipei, Taiwan , July 04, 2022.
    Note: held virtually due to COVID-19

2021

  • "Overcoming the Challenges of Mobile Marketing: Mobile Content Marketing in a Distracted World", The 2021 Korean Association for Information Society--Korea Media Management Association Conference, Seoul, Republic of Korea , July 03, 2021.
    Note: Presented by Prof. Minki Kim

2020

  • Invited talk on "Mobile Payment and In-Store Mobile Purchase Behavior" at Institute of Service Science, National Tsing Hua University, Hsinchu, Taiwan , December 24, 2020.
    Note: held virtually due to COVID-19
  • "Mobile Payment and In-Store Mobile Purchase Behavior", The KAIS-KMMA Joint Conference on the Life in the Age of Digital Dynamics at Korea U., Seoul, Republic of Korea , August 14, 2020.
  • "Third-Party Mobile Payments and Customer Mobile Purchase Behavior", 42nd Annual INFORMS Marketing Science Conference at Duke University, Durham, NC , June 11, 2020.
    Note: held virtually due to COVID-19
  • "Mobile Payment and In-Store Mobile Purchase Behavior", The 2020 Korea’s Allied Economic Associations Annual Meeting at Korea U., Seoul, Republic of Korea , February 13, 2020.
    Note: Presented by Prof. Minki Kim

2019

  • "Studies on the Impacts of Innovation and Emerging Technologies on Marketing", The 1st Joint Conference on Distribution, Marketing, Advertising, and Consumer Behavior (DMAC), Seoul, Republic of Korea , December 20, 2019.
    Note: KMA doctoral dissertation competition best paper award
  • conference on "Overcoming the Challenges of Mobile Marketing: Mobile Content Marketing in a Distracted World" at Research Seminar at UNIST School of Business Administration, Ulsan, Republic of Korea , November 20, 2019.
    Note: Presented by Prof. Minki Kim
  • "Mobile Payments Revolution: The Impact of Third-Party Mobile Payments on Customer Mobile Purchase Behavior", 2019 KSMS International Conference, Seoul, Republic of Korea , November 16, 2019.
  • "Mobile Payments Revolution: The Impact of Mobile Payments on Customer Mobile Purchase Behavior", The 11th Yale China India Consumer Insights Conference at MIT, Boston, MA , September 20, 2019.
    Note: Recipient of the doctoral student support from Yale School of Management
  • Invited talk on "Mobile Payments Revolution: The Impact of Third-Party Mobile Payments on Customer Mobile Purchase Behavior" at Erasmus School of Economics, Erasmus University Rotterdam, Rotterdam, Netherlands , September 12, 2019.
  • "Overcoming the Challenges of Mobile Marketing: Mobile Content Marketing in a Distracted World", The 2019 Korean Marketing Association--Korean MIS Association Conference, Jungseon, Republic of Korea , August 21, 2019.
    Note: Presented by Prof. Minki Kim
  • "Mobile Payments Revolution: The Impact of Third-Party Mobile Payments on Customer Mobile Purchase Behavior", The 3rd CEIBS Marketing Symposium at CEIBS, Shanghai, China , April 26, 2019.
    Note: Presented by Prof. Yuxin Chen
  • Invited talk on "Mobile Payments Revolution: The Impact of Third-Party Mobile Payments on Customer Mobile Purchase Behavior" at KAIST College of Business, KAIST, Seoul, Republic of Korea , April 18, 2019.
  • "Mobile Payments Revolution: The Impact of Third-Party Mobile Payments on Customer Mobile Purchase Behavior", The 2019 Spring Conference of the Korean Marketing Association at Korea U., Seoul, Republic of Korea , March 08, 2019.

2018

  • "Curiosity Evocation and Resolution in Ads: Empirical Investigation in Large-Scale Randomized Controlled Trials", 40th Annual ISMS Marketing Science Conference at Temple U., Philadelphia, PA , June 13, 2018.
    Note: Presented by Prof. Minki Kim
  • "Overcoming the Challenges of Mobile Marketing: Mobile Content Marketing in a Distracted World", Darden-Cambridge Judge-HKU FBE Entrepreneurship and Innovation Research Conference at HKU, Hong Kong, China , May 09, 2018.
    Note: Presented by Prof. Minki Kim

2017

  • "Digital Ads Apathy? Content Marketing in a Mobile and Distracted World", NYU-Temple 2017 Conference on Digital, Mobile Marketing, and Social Media Analytics at NYU, New York, NY , December 08, 2017.
    Note: Exclusive by invitation only
  • "Digital Ads Apathy? Content Marketing in a Mobile and Distracted World", The 2017 Conference of Korea Association for Telecommunications Policies in Seoul, Republic of Korea , November 17, 2017.
    Note: Presented by Prof. Seokjoon Yoon
  • "Digital Ads Apathy? Content Marketing in a Mobile and Distracted World", The 2017 Fall Conference of the Korean Marketing Association in Daejeon, Republic of Korea , November 03, 2017.
    Note: Presented by Prof. Minki Kim

2013

  • "Helping Hands to Bear the Burden of Choice: Recommendations from Similar, but Not Close, Others Reduce Choice Difficulty", International Conference on Information, Operations Management, and Statistics in Kuala Lumpur, Malaysia , September 01, 2013.
  • "To What Extent does Social Effect has Influence on Choice Overload?", International Symposium on Education, Psychology, Society and Tourism in Seoul, Republic of Korea , June 27, 2013.